Hello, my name is Jason Brown. I am a partner at Stattics Media ( we do online marketing and development for SaaS and eCommerce sites ) and I conceived, invented, and developed this Online Commercial Intent tool.
Microsoft developed an awesome OCI tool back in the day, but sadly took it down sometime in the beginning of 2011. This left a lot of webmasters without a tool to determine OCI for keywords and phrases.
Without a good tool to measure online commercial intent for keywords myself, I decided to scratch my own itch and build one. Enjoy the tool, but don't abuse it or I will have to take it down.